SmartCab: WhatsApp Taxi Booking with No App to Install

In Switzerland as across the world, independent cab drivers face the same reality: ride-hailing platforms that set the rates, impose the rules, and own the client relationship. Olivier Fouvy wanted to change that. His idea went further than building an alternative: not a better platform, but freedom from the interface itself. Entering the era of "interface-free" — freeing the customer from yet another app.

SmartCab: WhatsApp Taxi Booking with No App to Install
The challenge

In Switzerland as across the world, independent cab drivers face the same reality: ride-hailing platforms that set the rates, impose the rules, and own the client relationship. Olivier Fouvy wanted to change that. His idea went further than building an alternative: not a better platform, but freedom from the interface itself. Entering the era of "interface-free" — freeing the customer from yet another app.

Context & problem statement

When drivers take back the wheel.

A private dispatch infrastructure built for independent cab drivers and fleet operators in Geneva. SmartCab replaces dependency on ride-hailing algorithms by giving drivers full ownership of their clients, pricing, and network. The app handles the complete driver workflow — from AI-powered WhatsApp booking to team dispatch, custom pricing rules, and automated invoicing — across three subscription tiers (Lite, Pro, Premium) available on iOS and Android. More Information

Stack

Technologies used

A driver at the wheel of a cab on a rainy day, seen from the passenger seat
Feedback

What the impact
changes for them

Olivier Fouvy
I’m impressed with their team’s comprehension of our product.
Olivier FouvyCEO, SmartCab Sarl
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